How can Live Stream Shopping help brands and influencers?
Live-streamed content is captivating young audiences more than ever. Twitch, the world’s leading live streaming platform for gamers has proved there is a big market for watching other people play video games in real-time. On the other side, influencers that partner up with brands to promote different products is nothing new. However, presenting those products within a live stream and enabling viewers to purchase featured items is a real success, especially in Asian countries. This is where Live Stream Shopping and influencers can do the magic.
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Mike Dragan is the cofounder and CEO of Oveit and works daily on providing better tools for live experiences. Mike has a background in computer science and loves building digital products.