Imagine that you are organizing a conference with over 1,000 participants. Almost all of those 1,000 participants are entitled to redeem a bottle of water, lunch and a t-shirt, after being granted access inside the venue.
These perks, which can be included in the ticket price or not, should be equally distributed to the participants for a cost-efficient and smooth experience.
There are several ways in which perks, benefits, and addons can be monitored. Besides the traditional way, where participants receive vouchers that represent different goods, more innovative and user-friendly alternatives got implemented. We’ve identified as well that the old-fashioned way of handing out vouchers needs to be upgraded, so we addressed it by implementing the ‘perks, benefits and addons’ function.
It can be tailored based on personal needs and as a participant, you can even fully customize your ticket by selecting the desired perks, benefits and addons from a drop-down list offered by the organizer.
Most events have at least two ticket categories available for sale. Let’s take the example of an event with a standard and a full pass. As you probably expect, the full pass should offer something extra compared to the standard pass. In our case, the full pass will grant access to the event and some additional perks included in the ticket price, such as a bottle of water and a T-shirt.
On the other side, the ‘Lunch’ addon is not included in the ticket price, but it can be pre-purchased for $10. The organizer might allow participants to purchase it on site, but buying it in advance is more convenient and customer oriented.
The standard pass doesn’t include those additional perks and it only provides access and the option to buy Lunch in advance. Setting up these two ticket categories with the relevant perks shouldn’t take more than five minutes when using Oveit.
Now you might ask yourself how these perks, benefits, and addons are verified by the event staff. The answer for that is a mobile app that can be used on any smartphone equipped with a camera or NFC capabilities.
Attendees receive a QR code with their tickets and that code has all the relevant information stored in it. There are always cases where participants want to take advantage or simply forget that they’ve already redeemed a perk. To avoid that and to assure that a perk, benefit or addon is not used more than it should be, our mobile app tracks and saves the exact usage of those perks in real-time.
Below, you can find a screenshot from a test event and some random add-ons attached to a test ticket category. This ‘test’ participant has 3 addons included, waiting to be claimed by a designated staff member. There are two ways to access this information. The first one, used in this case, is by using the phone’s camera and by capturing the QR code. For conferences, the QR code is usually printed out on a sticker and placed on the badge, making it fast and easy to scan.
The second option is to pair an RFID tag (e.g.: wristband, card) with a ticket. By choosing this option, any android device with NFC capabilities can easily check the perks, benefits, and addons with a simple tap of the hand. In our test scenario, an RFID wristband or card is not paired with the ticket.
Let’s go over the most important benefits that the ‘perks, benefits and addons’ function brings to the table.
It gives access to detailed reports, which can be extremely useful for improving future editions of conferences and events. Extremely useful since you will have access to exact numbers regarding the usage of perks, enabling you as an organizer to see exactly who did and who didn’t claim those perks. Another important benefit of this function is the positive impact on the user experience. Participants can claim their perks in no time, eliminating the need of using vouchers that can be easily lost or hard to find.
Overall, the ‘perks, benefits and add-ons’ function is a suitable feature for those events and conferences organizers that want to go the extra mile for their participants, offering better and unique experiences.
Find out more on how you can transform your venue and develop an Economy as a Service with Oveit!